I saw a woman sit upon a scarlet coloured beast, full of names of blasphemy, having seven heads and ten horns. And the woman was arrayed in purple and scarlet colour, and decked with gold and precious stones
Jung cites the Apocalyptic vision of the Whore of Babylon robed in scarlet as the archetype of the terrible, desired-and-execrated feminine, the shadow pole of the divine feminine in its most concentrated symbolic form.
, Symbols of Transformation, 1952thesis