The trickster is a collective shadow figure, a summation of all the inferior traits of character in individuals. And since the individual shadow is never absent as a component of personality, the collective figure can construct itself out of it continually.
Jung defines the collective shadow through the trickster archetype, establishing it as an ongoing mythological construction built cumulatively from each individual’s inferior traits.
, The Archetypes and the Collective Unconscious, 1959thesis