The first decks were created by artists and printers who were part of Renaissance culture, and who created other forms of popular art as well. The story presented in the Tarot of Marseilles trumps evolved from these early Italian cards
Place argues that Tarot iconography is neither esoteric import nor occult invention but an organic product of Renaissance popular visual culture, traceable to identifiable workshops and conventions.
, The Tarot: History, Symbolism, and Divination, 2005thesis