To describe the universal aspect, he coined the term Elementargedanke, the elementary idea. Of course, there’s no such thing as an elementary idea presenting itself to you raw; it always comes in terms of
Campbell presents Bastian’s coinage of Elementargedanke as the foundational term for the universal substrate of mythological imagery, while insisting it is always mediated by local, ethnic inflection.
, Pathways to Bliss: Mythology and Personal Transformation, 2004thesis